Our work:

We achieve desired client behaviour. So that your company, brand, or organisation can reach its goals. Whether this entails an increase in sales, customers, or a bigger response. It all starts with knowing how people are reached, stimulated, and inspired. This is made possible as we continually analyse and optimise client behaviour. At Happy Cactus you purchase more than just a cute phrase, you purchase results. Want to know more? You can find a more detailed explanation in our video.

Our specialisation

We are specialised in brand and client activation. Brand activation entails the development of content, campaigns, or platforms which generate brand experience and breathe life into brand equities. Client activation, on the other hand, entails the development of content and campaigns which lead to desired client behaviour. This specialisation comes from our roots in direct marketing. Through our years of experience in this field we have acquired a thorough understanding of client behaviour and the psychological processes behind it. This all boils down to our slogan: Happy Cactus weet wat mensen prikkelt.

Disciplines

Happy Cactus houses all sorts of disciplines to activate brands and people, both online and offline. All of our offline and online specialists work tirelessly together under the same glass roof. (Yes, our roof is made of glass.)

Strategy

Concept development

Art direction

Copywriting

Graphic design

Web design

Email marketing

(Online) media strategy

Desktop publishing

Front-end development

Playground

Happy Cactus feels at home in a variety of marketing fields. Or, if you want to be more precise, marketing specialisations. Which is an important advantage for our clients. As we are able to create a more efficient advertising method by combining all of these specialisations. Leading to greater results.

Marketing, Communication or Activation: an integrated approach is the more effective approach.

Brand activation

The development of content, campaigns, or platforms which generate brand experience and breathe life into brand equities.

Client activation

The development of content and campaigns which lead to desired client behaviour.

Online en offline activation

Engaging people through digital and traditional media.

Inbound marketing

Engaging the appropriate target group through the development and dissemination of online content.

Direct marketing

The development of marketing statements that require a direct response from the receiver or spectator.

Video marketing

Utilising video to achieve your goals. Such as brand awareness, an increase in leads or sales.

Retail marketing

Stimulating consumers to do their shopping both in person and on the web.

Viral marketing

The development of controversial, fun, and invaluable content and campaigns which trigger spontaneous sharing.

Social media marketing

Achieving marketing results by interacting with your target group on social media.

Email marketing

Utilising email as a marketing channel to achieve your goals.

Conversion optimalisation

Improving the conversion of campaigns, programs, and websites.

Database marketing

Utilising client details and behaviour to achieve better results.