We achieve desired client behaviour. So that your company, brand, or organisation can reach its goals. Whether this entails an increase in sales, customers, or a bigger response. It all starts with knowing how people are reached, stimulated, and inspired. This is made possible as we continually analyse and optimise client behaviour. At Happy Cactus you purchase more than just a cute phrase, you purchase results. Want to know more? You can find a more detailed explanation in our video.
We are specialised in brand and client activation. Brand activation entails the development of content, campaigns, or platforms which generate brand experience and breathe life into brand equities. Client activation, on the other hand, entails the development of content and campaigns which lead to desired client behaviour. This specialisation comes from our roots in direct marketing. Through our years of experience in this field we have acquired a thorough understanding of client behaviour and the psychological processes behind it. This all boils down to our slogan: Happy Cactus weet wat mensen prikkelt.
Happy Cactus houses all sorts of disciplines to activate brands and people, both online and offline. All of our offline and online specialists work tirelessly together under the same glass roof. (Yes, our roof is made of glass.)
(Online) media strategy
Happy Cactus feels at home in a variety of marketing fields. Or, if you want to be more precise, marketing specialisations. Which is an important advantage for our clients. As we are able to create a more efficient advertising method by combining all of these specialisations. Leading to greater results.
The development of content, campaigns, or platforms which generate brand experience and breathe life into brand equities.
The development of content and campaigns which lead to desired client behaviour.
Online en offline activation
Engaging people through digital and traditional media.
Engaging the appropriate target group through the development and dissemination of online content.
The development of marketing statements that require a direct response from the receiver or spectator.
Utilising video to achieve your goals. Such as brand awareness, an increase in leads or sales.
Stimulating consumers to do their shopping both in person and on the web.
The development of controversial, fun, and invaluable content and campaigns which trigger spontaneous sharing.
Social media marketing
Achieving marketing results by interacting with your target group on social media.
Utilising email as a marketing channel to achieve your goals.
Improving the conversion of campaigns, programs, and websites.
Utilising client details and behaviour to achieve better results.